Lisel Nicole Coleman

Product Designer

Armed with a Master's degree in UX design and extensive real-world experience, I apply a data-driven, strategic approach to designing experiences while infusing my work with the same playfulness.

Figma is my happy place, and solving complex user problems is where I find my flow. I love what I do and strive to let my passion shine through every project I touch.

My Work

Here are a few standout projects I'm excited to showcase

How I designed an mVP feature that helped land a 50K+ deal with a fortune 500 company within 2 weeks of launch

How I redesigned a Jira integration to help increase the feature's adoption by 52%

More projects coming soon

a little more
about me

When I was 8, I sewed a kitchen apron that doubled as a culinary command center. Complete with a roll of paper towels, an array of cooking utensils, and a row of spices, I attempted to enhance the cooking experience. While not the epitome of functionality or style, that kitchen dashboard (of sorts) began my user experience journey and ignited my passion for improving and innovating.

As the years unfolded and I ventured into the professional world, a theme emerged through each role I embraced: the relentless pursuit of elevating experiences. Whether refining a public website or tinkering with an internal form, my driving force was to enhance it for every user crossing its path. It became abundantly clear that UX was my calling.

Fast-forward to today. Armed with a design degree and a wealth of experience, my approach has evolved into a more data-driven and strategic methodology. Yet, I still infuse my designs with the same playfulness and experimentation that fueled that first apron project. 

Figma is my happy place, and solving complex user problems is where I find my flow. I'm fortunate to love what I do, and I hope my passion shines through every project I touch. 

PlexTrac, January 2024 - Current

Principal Designer

PlexTrac, March 2022 - January 2024

Senior Designer

Scentsy, March 2020 - March 2022

UX/UI Designer

Simplot, August 2017 - March 2020

Product Manager/Designer

TSheets, August 2016 - August 2017

UX/Visual Designer

Simplot, August 2012 - August 2016


Northwestern University, 2016 - 2018

MS, Information Design & Strategy

Boise State University, 2004 - 2009

BAA, Business Administration

Product Design



User Research

Design Patterns

UI Design



Lean UX


Technical Understanding